Know your real numbers before you discount. The Core bundle is a complete Black Friday and Cyber Monday toolkit for online store owners and media buyers: choose an offer that still makes money, set a safe ad budget, plan every task by date, and write the pages, emails and ads.
What is inside
5 spreadsheets
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Offer Profit Engine: models up to 10 offers and shows contribution per order, break-even ROAS and profit after ads, with separate engines for discounts, bundles, shipping, multi-product orders and tiered discounts.
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Offer Selector: ranks 30 offer mechanics for your goal and your biggest buying barrier.
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Profit War Room: product margins, a one-offer lab, offer comparison and a budget planner that turns a revenue target into an ad budget.
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Campaign Command Center: dashboard, action planner, daily event log, decision log and post-event handoff.
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Calendar Planner: 45 dated tasks counted back from your launch day.
6 guides (Word)
- System Operator Manual and Offers Playbook
- Conversion Playbook: landing page, paid and email distribution, daily decision loop
- Email and SMS Pack: 20 email angles, 15 SMS messages, 6 flow blueprints, 12 full email campaigns
- Copy Bank: email sequences, SMS, ad copy, landing page blocks, support answers
- Shopper Psychology Guide: five shopper mindsets and a friction diagnostic
2 bonuses
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Launch Readiness Audit: 64 weighted checks across 9 areas that end in a GO, CONDITIONAL GO or NO-GO verdict.
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Implementation Bonus Pack: 72-hour launch sprint, promotion profit guardrails and decision prompts.
Who it is for
Shopify and other ecommerce store owners, freelance marketers and agencies planning a Black Friday and Cyber Monday campaign who want decisions based on margin, not guesses. Need more advanced stress-testing? See the Pro bundle.
How you get it
Checkout, then an email with your download link arrives within minutes. You get one ZIP file with everything inside, plus a START HERE PDF that tells you which file to open first. No subscription, no login, no software to install.
Works with
Microsoft Excel and Google Sheets for spreadsheets, Microsoft Word or Google Docs for guides. Every number you enter stays in your own file.
Support and refunds
Files are digital, so they cannot be returned. If a file will not open or is not as described, email support@digipulse360.com within 14 days of purchase with your order number and we will fix it, replace it or refund you.
These are planning tools and educational material. They do not guarantee sales or profit; results depend on your costs, offers and execution.